Pee Safe, hygiene partners for, Toilet-Ek Prem Katha
Pee Safe, has associated with Shree Narayan Singh’s direction, Toilet- Ek Prem Katha, as exclusive hygiene partners. The Campaign went live with the launch of the #ToiletJugaad song by Akshay Kumar.
Pee Safe – Toilet Seat Sanitiser is a unique product that helps in sanitizing public toilet seats, thus helping in prevention of various diseases including UTI.
Commenting on the association, Vikas Bagaria, Founder, Pee Safe, said, “We take immense pride and honor in being exclusive Hygiene partners for the movie, Toilet Ek Prem Katha, a film with a big message for everyone India about the need for toilets and women’s hygiene. Our Product is a perfect match and this is one of many partnerships we are looking at with movies that can spread the message of hygiene and it’s importance for everyone, specially woman.
Dheeraj Jain, Investor & Co founder, Pee Safe also commented, We are sure this association will work phenomenally well. Our marketing efforts coupled with working with the best in the industry, will result in outstanding achievement.
The campaign will run simultaneously on all mediums including Digital, Print and Outdoor spreading the message of clean, hygienic Toilet use amongst women in Urban as well as Rural areas.
Toilet- Ek Prem Katha, starring Akshay Kumar, Bhumi Pednekar and Anupam Kher releases on Friday, 11th August all over.